Originally posted by Callisa:
What's so special about Redline? Their marketing, or their products?
Definitely the product. Quality is their goal and price falls where it may. At least with Redline you should be able to be assured of getting the company's best effort at producing an oil. Other companies, subject to competition, will invariably have to cut costs.
I believe Redline is the best oil in certain applications, such as racing, but certainly not for the family car as in that application it would be overkill. Not being an expert, though, I am hoping to hear from others at this site who may know more about Redline.
I do feel that Redline is a great way to go for gear lube and transmission fluid, applications where the oil is in the unit for much longer time and thus the high cost is justified IMO.